
AIS offers flexible package
Bangkok Post (12 October 2007)
Advanced Info Service yesterday introduced what it described as a tailor-made service that would automatically change the profile of each customer according to actual calling time. AIS president Wichien Mektrakarn said that the service, called ''Flexible'', was tailored to the calling behaviour of prepaid customers on both short-time chat and long-time chat packages. He said studies of the behaviour of each prepaid customer showed that those who chose a short-time chat package sometimes also wanted to talk for a longer period of time, while those who chose a long-time chat package occasionally wanted to make shorter calls. Therefore, the rates for such calling behaviour did not reflect actual usage because each package had a different rate for the first minute of a call, he said. But with the Flexible package that AIS has developed from its Intelligent Network to Super Intelligent Network, or Super IN, customers would get more for their money. If customers make calls that are shorter than three minutes, Super IN would charge a short-time package rate, and it would charge the long-time package rate if a customer chats for more than three minutes. Using the Flexible package requires a 30-baht monthly payment, he said. AIS will introduce two more packages developed from Super IN next month that would tailor packages to individual needs. AIS now has six million users on its long-chat package and two million on its short-chat plan.
Bangkok Post (12 October 2007)
Advanced Info Service yesterday introduced what it described as a tailor-made service that would automatically change the profile of each customer according to actual calling time. AIS president Wichien Mektrakarn said that the service, called ''Flexible'', was tailored to the calling behaviour of prepaid customers on both short-time chat and long-time chat packages. He said studies of the behaviour of each prepaid customer showed that those who chose a short-time chat package sometimes also wanted to talk for a longer period of time, while those who chose a long-time chat package occasionally wanted to make shorter calls. Therefore, the rates for such calling behaviour did not reflect actual usage because each package had a different rate for the first minute of a call, he said. But with the Flexible package that AIS has developed from its Intelligent Network to Super Intelligent Network, or Super IN, customers would get more for their money. If customers make calls that are shorter than three minutes, Super IN would charge a short-time package rate, and it would charge the long-time package rate if a customer chats for more than three minutes. Using the Flexible package requires a 30-baht monthly payment, he said. AIS will introduce two more packages developed from Super IN next month that would tailor packages to individual needs. AIS now has six million users on its long-chat package and two million on its short-chat plan.
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